EconBiz - Find Economic Literature
    • Logout
    • Change account settings
  • A-Z
  • Beta
  • About EconBiz
  • News
  • Thesaurus (STW)
  • Academic Skills
  • Help
  •  My account 
    • Logout
    • Change account settings
  • Login
EconBiz - Find Economic Literature
Publications Events
Search options
Advanced Search history
My EconBiz
Favorites Loans Reservations Fines
    You are here:
  • Home
  • Search: isPartOf_id:10001865661
Narrow search

Narrow search

Year of publication
Subject
All
Indien 8 Absatz 5 Verbraucher 4 Werbung 4 Absatzpolitik 3 Produktgestaltung 2 Verbraucherverband 2 Verpackung 2 Absatzkosten 1 Absatzorganisation 1 Absatzweg 1 Absatzzone 1 Advertising 1 Advertising industry 1 Agrarbevölkerung 1 Business process management 1 Cultural identity 1 Culture 1 Dienstleistung 1 Handelspersonal 1 India 1 Kultur 1 Kulturelle Identität 1 Markenartikel 1 Marketing 1 Marketing management 1 Marketingmanagement 1 Preis 1 Prozessmanagement 1 Sales 1 Selling 1 Services 1 Systems theory 1 Systemtheorie 1 Unternehmung 1 Unternehmungsgewinn 1 Verkauf 1 Werbewirtschaft 1 Werbungsbetrieb 1
more ... less ...
Type of publication
All
Article 38
Language
All
Undetermined 30 English 8
Author
All
Boyd jr., Harper W. 3 Drucker, Peter Ferdinand 2 Banerjee, Subrata 1 Bauman, J. N. 1 Berg, Thomas L. 1 Borden, Neil Hopper 1 Chase, Richard B. 1 Evans, Keith J. 1 Ezekiel, Nissim 1 Faruqi, A. M. 1 Gallup, George 1 Green, Paul E. 1 Jayachandran, G. 1 Kapoor, M. C. 1 Kotler, Philip 1 Krishnaswami, A. S. 1 Lanzillotti, Robert F. 1 Lazer, William 1 Levy, Sidney J. 1 Lokanathan, Palamadai S. 1 Mason, William R. 1 Mathew, Thomas 1 Moddie, A. D. 1 Neelamegham, S. 1 Patton, Arch 1 Ramachandran, P. G. 1 Ramaswami, R. 1 Ray, Arabinda 1 Roberts, Alan A. 1 Robertson, Thomas S. 1 Sarin, A. N. 1 Smith, Wendell R. 1 Talyarkhan, S. P. S. 1 Uhl, Kenneth P. 1 Webster jr., Frederick E. 1 Wedemeyer, Henry 1 White, Irving S. 1 Woods, Walter A. 1
more ... less ...
Institution
All
American Marketing Association 1
Published in...
All
Marketing management and the Indian economy 38
Source
All
ECONIS (ZBW) 38
Showing 1 - 10 of 38
Cover Image
The values and uses of distribution cost analysis
In: Marketing management and the Indian economy, (pp. 452-459). 1970
Persistent link: https://www.econbiz.de/10003279500
Saved in:
Cover Image
The functions of advertising in our culture
White, Irving S. - In: Marketing management and the Indian economy, (pp. 349-359). 1970
Persistent link: https://www.econbiz.de/10003002437
Saved in:
Cover Image
Psychological dimensions of consumer decision
Woods, Walter A. - In: Marketing management and the Indian economy, (pp. 143-149). 1970
Persistent link: https://www.econbiz.de/10003012458
Saved in:
Cover Image
Indian consumers : marketer's anathema or dilemma
Jayachandran, G. - In: Marketing management and the Indian economy, (pp. 170-176). 1970
Persistent link: https://www.econbiz.de/10003066794
Saved in:
Cover Image
Modern advertising
Talyarkhan, S. P. S. - In: Marketing management and the Indian economy, (pp. 368-379). 1970
Persistent link: https://www.econbiz.de/10002898831
Saved in:
Cover Image
Measuring advertising's sales effectiveness : the problem and the prognosis
Gallup, George - In: Marketing management and the Indian economy, (pp. 360-367). 1970
Persistent link: https://www.econbiz.de/10002186704
Saved in:
Cover Image
The concept of the marketing mix
Borden, Neil Hopper - In: Marketing management and the Indian economy, (pp. 83-94). 1970
Persistent link: https://www.econbiz.de/10001937550
Saved in:
Cover Image
The advertising agency : a new service
Banerjee, Subrata - In: Marketing management and the Indian economy, (pp. 396-404). 1970
Persistent link: https://www.econbiz.de/10001865669
Saved in:
Cover Image
Rebirth of the salesman
Bauman, J. N. - In: Marketing management and the Indian economy, (pp. 407-411). 1970
Persistent link: https://www.econbiz.de/10001887035
Saved in:
Cover Image
Marketing, its changing role and the Indian economy
Neelamegham, S. - In: Marketing management and the Indian economy, (pp. 14-39). 1970
Persistent link: https://www.econbiz.de/10002556134
Saved in:
  • 1
  • 2
  • 3
  • 4
  • Next
  • Last
A service of the
zbw
FAQ-Assistent (beta)
  • Sitemap
  • Plain language
  • Accessibility
  • Contact us
  • Imprint
  • Privacy

Loading...