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Marketing and management sciences : proceedings of the International Conference on ICMMS 2008
112
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ECONIS (ZBW)
112
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1
Online atmospherics : classification and comparison between British and Spanish consumers
Eizaguirre, Almudena
;
Garcia Feijoo, Maria
;
Yábar, Jaione
- In:
Marketing and management sciences : proceedings of the …
,
(pp. 1-6)
.
2010
Persistent link: https://www.econbiz.de/10003950355
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2
The battle of marathon : segmenting, targeting and positioning in the ancient and contemporary Greece
Livas, Christos
;
Gkiokas, George
;
Yousafzai, Shumaila
- In:
Marketing and management sciences : proceedings of the …
,
(pp. 7-9)
.
2010
Persistent link: https://www.econbiz.de/10003950356
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3
Administrative faculties of academic leaders
Sakas, Damianos P.
;
Simos, T. E.
- In:
Marketing and management sciences : proceedings of the …
,
(pp. 10-21)
.
2010
Persistent link: https://www.econbiz.de/10003950357
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4
Request for a new scheme of Internet interconnections and network usage charging for next generation Internet services
Kim, Do-hoon
;
Chang, Hyun-ju
;
Lee, Kyung-Sun
;
Lee, Su-jung
- In:
Marketing and management sciences : proceedings of the …
,
(pp. 22-26)
.
2010
Persistent link: https://www.econbiz.de/10003950358
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5
The collaborative product lifecycle management in the Enterprise 2.0
Consoli, Domenico
- In:
Marketing and management sciences : proceedings of the …
,
(pp. 27-32)
.
2010
Persistent link: https://www.econbiz.de/10003950359
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6
Promotion and hospitality industry : Albania as a case study
Pjero, Elenica
;
Shyle, Irma
- In:
Marketing and management sciences : proceedings of the …
,
(pp. 37-42)
.
2010
Persistent link: https://www.econbiz.de/10003950529
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7
Predictors of behavioural loyalty in a professional sport membership context
Sheridan, Emily J.
;
Soutar, Geoffrey N.
;
Dimmock, James A.
- In:
Marketing and management sciences : proceedings of the …
,
(pp. 43-45)
.
2010
Persistent link: https://www.econbiz.de/10003950532
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8
Factors influencing knowledge sharing in an electronic community of practice
Orhun, Emrah
;
Hopple, James
- In:
Marketing and management sciences : proceedings of the …
,
(pp. 46-49)
.
2010
Persistent link: https://www.econbiz.de/10003950533
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9
The relation between consumer innovativeness and innovation success : the case of iPhone
Cabiddu, Francesca
;
Di Guardo, Maria Chiara
;
Pettinao, …
- In:
Marketing and management sciences : proceedings of the …
,
(pp. 50-57)
.
2010
Persistent link: https://www.econbiz.de/10003950537
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10
Jacques Derrida on unconditional and conditional hospitality
Kakoliris, Gerasimos
- In:
Marketing and management sciences : proceedings of the …
,
(pp. 64-68)
.
2010
Persistent link: https://www.econbiz.de/10003950542
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