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Year of publication
Subject
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Akteur 1 Beeinflussung 1 Einstellung 1 Einstellungsänderung 1 Elaboration-Likelihood-Model 1 Handlungstheorie 1 Intention 1 Kommunikationswissenschaft 1 Lehrbuch 1 Medien 1 Parasoziale Interaktion 1 Rezipient 1 Soziologie 1 Theorie 1 Verhalten 1 Verhaltensanalyse 1 Werbung 1
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Type of publication
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Book / Working Paper 3
Language
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German 3
Author
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Hartmann, Tilo 1 Klimmt, Christoph 1 Rossmann, Constanze 1
Published in...
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Konzepte - Ansätze der Medien- und Kommunikationswissenschaft 3
Source
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USB Cologne (EcoSocSci) 3
Showing 1 - 3 of 3
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Theory of reasoned action, theory of planned behavior
Rossmann, Constanze - 2011 - 1. Aufl.
Persistent link: https://www.econbiz.de/10008685895
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Das Elaboration-Likelihood-Modell
Klimmt, Christoph - 2011 - 1. Aufl.
Persistent link: https://www.econbiz.de/10008911327
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Cover Image
Parasoziale Interaktion und Beziehungen
Hartmann, Tilo - 2010 - 1. Aufl.
Persistent link: https://www.econbiz.de/10008687626
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