Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: isPartOf_id:10011572649
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Bildungseinrichtung
1
Brand name
1
Cluster analysis
1
Clusteranalyse
1
Deutschland
1
Educational institution
1
Electronic Shopping
1
Germany
1
Handelsmarke
1
Internet marketing
1
Kaufentscheidung
1
Kaufverhalten
1
Konsumsoziologie
1
Markenname
1
Marketing cooperation
1
Marketingkooperation
1
Online-Marketing
1
Performance measurement
1
Performance-Messung
1
Purchase decision
1
Soziales Netzwerk
1
Store brand
1
more ...
less ...
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Case study
1
Fallstudie
1
Language
All
English
2
Author
All
Olbrich, Rainer
2
Bormann, Patrick
1
Grewe, Gundula
1
Holsing, Christian
1
Hundt, Michael
1
Orenstrat, Ruth
1
Published in...
All
Research papers from the Chair of Marketing
2
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Controlling and evaluating affiliates : an exploratory research in the education sector
Olbrich, Rainer
;
Bormann, Patrick
;
Holsing, Christian
; …
-
2016
Persistent link: https://www.econbiz.de/10012875444
Saved in:
2
The impact of the degree of similarity between private labels and original national brands on consumer buying behaviour : an empirical investigation based on German household panel data
Olbrich, Rainer
;
Orenstrat, Ruth
;
Grewe, Gundula
; …
-
2016
Persistent link: https://www.econbiz.de/10011690653
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
