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Year of publication
Subject
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Social marketing 59 Social Marketing 55 Consumer behaviour 46 Konsumentenverhalten 46 Behavior 12 Verhalten 12 Gesundheitsvorsorge 10 Nachhaltige Entwicklung 10 Preventive care 10 Sustainable development 10 Advertising effects 9 Environmental consciousness 9 Motivation 9 Umweltbewusstsein 9 Werbewirkung 9 Consumer attitudes 7 Coronavirus 7 Emotion 7 Food 7 Gesundheit 7 Health 7 Lebensmittel 7 Social Web 7 Social web 7 Abfallvermeidung 6 Behaviour change 6 Gesundheitspolitik 6 Health policy 6 Impfung 6 Marketing management 6 Marketing theory 6 Marketingmanagement 6 Marketingtheorie 6 Vaccination 6 Waste prevention 6 Behavioral economics 5 Communication 5 Experiment 5 Food waste 5 Frauen 5
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Online availability
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Undetermined 101 Free 6
Type of publication
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Article 105 Book / Working Paper 2
Type of publication (narrower categories)
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Article in journal 105 Aufsatz in Zeitschrift 105 Aufsatzsammlung 2
Language
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English 107
Author
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Rundle-Thiele, Sharyn 10 Cateriano-Arévalo, Erik 3 Domegan, Christine 3 Tweneboah-Koduah, Ernest Yaw 3 Yoon, Hye Jin 3 Adams, Matilda 2 Akbar, M. Bilal 2 Basil, Michael D. 2 Brennan, Linda 2 Carins, Julia 2 Coffie, Isaac Sewornu 2 David, Patricia 2 Dietrich, Timo 2 Foote, Liz 2 Han, Jeong Yeob 2 Isbanner, Sebastian 2 Kennedy, Ann-Marie 2 Khaliq, Mahmooda 2 Kim, Hanyoung 2 Micallef, David 2 Mulcahy, Rory 2 Parker, Lukas 2 Randle, Melanie 2 Seo, Ja Kyung 2 Willmott, Taylor Jade 2 AbdulGhani, Airin 1 Abdulai, Shaman 1 Abos, Regine Marguerite 1 Afzal, Hanan 1 Ahmad, Mohd Hanafiah bin 1 Al-Amin, Fnu 1 Alessi, Natalia 1 Algie, Jennifer 1 Almestarihi, Rʹad 1 Alrakhayes, Saud 1 Amelia, Novi 1 Amin, Muslim 1 Amoakoh, Michael Nana 1 Amoncar, Nihar 1 Amstel, Wencke van 1
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Published in...
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Journal of social marketing : JSOCM 107
Source
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ECONIS (ZBW) 107
Showing 1 - 10 of 107
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Designing solutions to challenging the status quo : a multi-stakeholder approach
Roemer, Carina; Rundle-Thiele, Sharyn; David, Patricia; … - In: Journal of social marketing : JSOCM 15 (2025) 2/3, pp. 131-153
Persistent link: https://www.econbiz.de/10015423833
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Evaluating social marketing efficacy : the case of the Chinese anti-food waste law to reduce food ordering
Polonsky, Michael J.; Khoshghadam, Leila; Dubelaar, Chris; … - In: Journal of social marketing : JSOCM 15 (2025) 2/3, pp. 263-288
Persistent link: https://www.econbiz.de/10015423858
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Increasing employer willingness to hire people with disability : the perspective of disability employment service providers
Mahasneh, Rola; Randle, Melanie; Gordon, Rob; Algie, … - In: Journal of social marketing : JSOCM 13 (2023) 3, pp. 361-379
Persistent link: https://www.econbiz.de/10014311980
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The role of social marketing in promoting quality of life through the lens of sustainable consumption
Christie, Lorna; Venter de Villiers, Marike - In: Journal of social marketing : JSOCM 13 (2023) 3, pp. 419-433
Persistent link: https://www.econbiz.de/10014311996
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Consumer intentions to purchase remanufactured products : a behavioral reasoning theory approach
Belbağ, Aybegüm Güngördü; Belbağ, Sedat - In: Journal of social marketing : JSOCM 15 (2025) 1, pp. 1-19
Persistent link: https://www.econbiz.de/10015272923
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Mapping theory onto a pilot program intervention and evaluation : successes and failures
Harris, Jessica; Carins, Julia; Isbanner, Sebastian; … - In: Journal of social marketing : JSOCM 15 (2025) 1, pp. 20-41
Persistent link: https://www.econbiz.de/10015272929
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Comparing disgust and sadness : examining the interaction of emotion and information in charity appeals
Kemp, Deena - In: Journal of social marketing : JSOCM 15 (2025) 1, pp. 42-58
Persistent link: https://www.econbiz.de/10015272933
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Reflections and recommendations on respectful co-production of social marketing research with Indigenous people
Cateriano-Arévalo, Erik; Soria Gonzáles, Jorge Javier; … - In: Journal of social marketing : JSOCM 15 (2025) 1, pp. 59-85
Persistent link: https://www.econbiz.de/10015272940
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Playing to win : enhancing programme success through more frequent use of competitive analysis
Rundle-Thiele, Sharyn - In: Journal of social marketing : JSOCM 15 (2025) 1, pp. 86-108
Persistent link: https://www.econbiz.de/10015323221
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Understanding acceptability of non-cash incentives to encourage voluntary blood donation : a psychographic approach
Chell, Kathleen; Van Dyke, Nina; Masser, Barbara M.; … - In: Journal of social marketing : JSOCM 15 (2025) 1, pp. 109-128
Persistent link: https://www.econbiz.de/10015323223
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