Russia seems to be a separate phenomenon for researchers and scientists in Europe. It happens due to several facts: the country emerged from the Soviet Union quite recently, has a huge territory that extends also to the East and leads not only to all kinds of diversity but also to a strong...

The period of transition to democracy in which Generation Z members in Bulgaria grew up was characterised by profound changes in the economic and social system of the country, with frequent episodes of chaos and instability resulting in a long-term demographic decline. At the same time, the...

Serbian Generation Z originates from South-east Europe. They are a part of a nation that has always been divided between the East and the West and has experienced a constant transition (economic, cultural and political) for the last couple of decades. In Serbia, Generation Z has been under the...

Generation Z in Germany – born after 1995 – follows in many ways similar trends to be seen in other countries. Contrary to Generation Y, it is less career-focussed, less keen on financial rewards and less willing to work flexible in a competitive world with total work–life blending. They...

Several contradictions emerge in the ways in which Generation Z in Italy is, on the one hand, represented in public arenas and common sense and, on the other, when we look to the issues they face in confronting the socio-economic structure around them. This chapter specifically situates these...

Besides other facts about the Dutch Generation Z, the focus of this chapter of Generation Z research in the Netherlands is aimed on what their fresh updates are in aging Dutch organisations and institutions. Approximately 85 per cent of Dutch companies and institutions are aging spectacularly...

Due to the recovery of the quality of life coming from a real estate boom and due to the extensive possibilities for leisure and work, the young generation in Spain looks with more optimism into the future as did generations before. Still, Spain is a nation with low employment prospects. This...