This paper attempts to identify and analyze the importance of product characteristics that affect consumer choices in the food market. The main purpose of the study is to present and evaluate the differences in buyer behavior between X and Y generation groups. The analytical part is based on the...

The aim of the study is to identify and assess the factors affecting consumer choices on the market of food products, considering problems of the country of product origin. While preparing the study we used results of surveys conducted among purchasers of food products from Poland, Slovakia,...

The paper deals with specifics of marketing communication in political environment and also new forms of communication in the area of politics in Slovakia based on four specific researches conducted within longer period of time (2014-2017). The questionnaires were modified to fit the four major...

Halal industry has became the center of attention worldwide as one of the most important emerging businesses to be researched and developed. Growing demand from approximately 1.8 billion Muslims in the world has became a crucial initiative for Halal industry in many different countries around...

The paper studies the business and economic impact on the application of Directive 2005/56 of the European Parliament and the Council of the European Union (EU), which gives access to limited liability companies to cross-border restructuring and mobility in the European Single Market. More than...

B Corp certification originated in the United States (U.S.) but firms in other countries including Australia and New Zealand are increasingly seeking certification. B Corps are for-profit companies that voluntarily agree to meet high standards of social and environmental performance and...

The higher education sector as a bastion of sustainability research has embarked in continual efforts to make its buildings more sustainable. Besides being environmentally friendly and economically feasible in the long run, there are perceptions that sustainable buildings are more user friendly...

This paper focuses on the study of the Software Development Life Cycle (SDLC) implementation of software development project in an insurance company name “Preeminence” in Jakarta, Indonesia. Initial findings in this corporation reveal that several key people who had using Agile SDLC,...

The main aim of the article is to compare the Baltic countries with Denmark in accordance with the different macro-economic indicators and the identification the potential growth of the innovation level. The subject of the article is the potential level of innovation by the different...