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Subject
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Consumer behaviour 7 Konsumentenverhalten 7 Artificial intelligence 3 Beziehungsmarketing 3 Internet marketing 3 Künstliche Intelligenz 3 Online retailing 3 Online-Handel 3 Online-Marketing 3 Relationship marketing 3 Coronavirus 2 Customer satisfaction 2 Digital platform 2 Digitale Plattform 2 India 2 Indien 2 Innovation adoption 2 Innovationsakzeptanz 2 Kundenzufriedenheit 2 Mobile communications 2 Mobilkommunikation 2 Simbabwe 2 Social Web 2 Social web 2 Zimbabwe 2 artificial intelligence 2 AI 1 B-to-B-Marketing 1 B2B marketplaces 1 Bank 1 Bankgeschäft 1 Banking services 1 Bhutan 1 Bibliometrics 1 Bibliometrie 1 Body weight 1 Business-to-business marketing 1 COVID-19 1 COVID-19 epidemic 1 Canada 1
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Undetermined 12
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Article 12
Type of publication (narrower categories)
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Aufsatz im Buch 11 Book section 11
Language
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English 12
Author
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Khan, Shad Ahmad 2 Aayushi Singh 1 Awasthi, Vedica 1 Bhardwaj, Amit Kumar 1 Bhuyan, Ujjal 1 Chizwina, Sabelo 1 Dasanayaka, Karawita Dasanayakage Dilmi Umayanchana 1 Dewasiri, Narayanage Jayantha 1 Hussain, Zahid 1 Jaravaza, Divaries C. 1 Jasinghe, Dulakith 1 Jonathan, Henry 1 Kajla, Tanveer 1 Kandiero, Agripah 1 Kansra, Pooja 1 Katsamba, Ngonidzashe 1 Magd, Hesham 1 Makandwa, Godfrey 1 Makudza, Forbes 1 Masoom, Kaneez 1 Mehra, Preeti 1 Mishra, Vivek 1 Mukucha, Paul 1 Naim, Arshi 1 Oberoi, Sumit 1 Rastogi, Anchal 1 Rathnasiri, Mananage Shanika Hansini 1 Rathore, Jitendra Singh 1 Sahil Raj 1 Singh, Nripendra 1 Srivastava, Rajita 1 Srivastava, Riktesh 1 Vyas, Samiksha 1 W.A.I.D., Wijerathna 1
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Digital influence on consumer habits : marketing challenges and opportunities 12
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ECONIS (ZBW) 12
Showing 1 - 10 of 12
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Disruptive artificial intelligence : augmenting consumer experience through chatbot banking
Makudza, Forbes; Jaravaza, Divaries C.; Makandwa, Godfrey; … - In: Digital influence on consumer habits : marketing …, (pp. 1-18). 2024
Persistent link: https://www.econbiz.de/10014552079
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Perceived service quality and customer loyalty : a study of online food delivery applications in platform to customer (P2C) service delivery in Sri Lanka
Dasanayaka, Karawita Dasanayakage Dilmi Umayanchana; … - In: Digital influence on consumer habits : marketing …, (pp. 19-36). 2024
Persistent link: https://www.econbiz.de/10014552084
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Prelims
In: Digital influence on consumer habits : marketing …, (pp. i-xvi). 2024
Persistent link: https://www.econbiz.de/10015488024
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The impact of artificial intelligence on customer satisfaction levels in the mobile telephony industry of Zimbabwe
Katsamba, Ngonidzashe; Kandiero, Agripah; Chizwina, Sabelo - In: Digital influence on consumer habits : marketing …, (pp. 37-55). 2024
Persistent link: https://www.econbiz.de/10014553076
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Impact of COVID-19 on the hospitality industry : thematic analysis of global tweets
Kajla, Tanveer; Sahil Raj; Bhardwaj, Amit Kumar - In: Digital influence on consumer habits : marketing …, (pp. 57-78). 2024
Persistent link: https://www.econbiz.de/10014553079
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A bibliometric analysis on research trends in neuromarketing : current status and future directions
Oberoi, Sumit; Kansra, Pooja; Awasthi, Vedica - In: Digital influence on consumer habits : marketing …, (pp. 79-92). 2024
Persistent link: https://www.econbiz.de/10014553337
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Understanding acceptance and continuous intention of mobile wallet by LGBT community using SOR model
Mehra, Preeti; Aayushi Singh - In: Digital influence on consumer habits : marketing …, (pp. 93-114). 2024
Persistent link: https://www.econbiz.de/10014553346
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Factors for sharing economy platforms in the Indian context
Srivastava, Riktesh; Rathore, Jitendra Singh; Vyas, Samiksha - In: Digital influence on consumer habits : marketing …, (pp. 115-134). 2024
Persistent link: https://www.econbiz.de/10014553347
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Digital marketing (DM) : how are small business enterprises (SBEs) of Bhutan and Sikkim (India) responding to it?
Khan, Shad Ahmad; Magd, Hesham; Bhuyan, Ujjal; … - In: Digital influence on consumer habits : marketing …, (pp. 135-145). 2024
Small business enterprises (SBEs) are a very critical element of the micro, small and medium enterprises (MSME) sector especially in the underdeveloped locations of the country. SBEs not only provide employment but also support the local economy by way of their products and services. In modern...
Persistent link: https://www.econbiz.de/10014553380
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Impact of AI on knowledge-based marketing : a study of B2B markets
Masoom, Kaneez; Rastogi, Anchal; Khan, Shad Ahmad - In: Digital influence on consumer habits : marketing …, (pp. 147-158). 2024
Persistent link: https://www.econbiz.de/10014553394
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