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Understanding products as services : how the internet and AI are transforming product companies : with 66 actionable product-service patterns$by hFelix Wortmann (University of St. Gallen, Switzerland), Heiko Gebauer (Linköping University, Sweden), Claudio Lamprecht (Strategy&, Switzerland) and Elgar Fleisch (ETH Zurich, Switzerland)
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1
Investigate Strategic Rationale
Wortmann, Felix
;
Gebauer, Heiko
;
Lamprecht, Claudio
; …
- In:
Understanding products as services : how the internet …
,
(pp. 151-171)
.
2024
Persistent link: https://www.econbiz.de/10015488623
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2
Define Revenue Model
Wortmann, Felix
;
Gebauer, Heiko
;
Lamprecht, Claudio
; …
- In:
Understanding products as services : how the internet …
,
(pp. 133-149)
.
2024
Persistent link: https://www.econbiz.de/10015488624
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3
Develop the PaaS Business Model
Wortmann, Felix
;
Gebauer, Heiko
;
Lamprecht, Claudio
; …
- In:
Understanding products as services : how the internet …
,
(pp. 39-55)
.
2024
Persistent link: https://www.econbiz.de/10015488629
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4
Prelims
In:
Understanding products as services : how the internet …
,
(pp. i-xii)
.
2024
Persistent link: https://www.econbiz.de/10015488633
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A Catalyst for the Circular Economy
Wortmann, Felix
;
Gebauer, Heiko
;
Lamprecht, Claudio
; …
- In:
Understanding products as services : how the internet …
,
(pp. 25-26)
.
2024
Persistent link: https://www.econbiz.de/10015488634
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6
Merging Worlds
Wortmann, Felix
;
Gebauer, Heiko
;
Lamprecht, Claudio
; …
- In:
Understanding products as services : how the internet …
,
(pp. 3-13)
.
2024
Persistent link: https://www.econbiz.de/10015488636
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7
Leverage Enabling Technology
Wortmann, Felix
;
Gebauer, Heiko
;
Lamprecht, Claudio
; …
- In:
Understanding products as services : how the internet …
,
(pp. 197-215)
.
2024
Persistent link: https://www.econbiz.de/10015488621
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8
Apply Proven Management Tactics
Wortmann, Felix
;
Gebauer, Heiko
;
Lamprecht, Claudio
; …
- In:
Understanding products as services : how the internet …
,
(pp. 173-195)
.
2024
Persistent link: https://www.econbiz.de/10015488622
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Define Service Offering
Wortmann, Felix
;
Gebauer, Heiko
;
Lamprecht, Claudio
; …
- In:
Understanding products as services : how the internet …
,
(pp. 109-131)
.
2024
Persistent link: https://www.econbiz.de/10015488625
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10
Explore Customer Gains and Pains
Wortmann, Felix
;
Gebauer, Heiko
;
Lamprecht, Claudio
; …
- In:
Understanding products as services : how the internet …
,
(pp. 89-107)
.
2024
Persistent link: https://www.econbiz.de/10015488626
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