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Subject
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Großbritannien 2 United Kingdom 2 Anleihe 1 Bond 1 Brand 1 Brand management 1 Consumer behaviour 1 Department store 1 Familienplanung 1 Family planning 1 Fertility 1 Fertilität 1 Gender 1 Geschlecht 1 Konsumentenverhalten 1 Markenartikel 1 Markenführung 1 Music 1 Music industry 1 Musik 1 Musikwirtschaft 1 Sponsoring 1 Sponsorship 1 Warenhaus 1
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Type of publication
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Article 11
Type of publication (narrower categories)
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Aufsatz im Buch 11 Book section 11
Language
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English 11
Author
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Malin, Brenton J. 2 Popp, Richard K. 2 Woloson, Wendy A. 2 Backer, Samuel E. 1 Black, Jennifer M. 1 Drucker, Donna J. 1 Held, Isabella 1 Johnson, Julie A. 1 Keiter, Lindsay Mitchell 1 Kolberg, Stephanie 1 Meyers, Cynthia B. 1 Weber, Nicole E. 1
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Commercial intimacy : affinity and the marketplace 11
Source
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ECONIS (ZBW) 11
Showing 1 - 10 of 11
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"Such a feeling of intimacy" : familial bonds and Eastman Kodak's sponsorship of the adventures of Ozzie and Harriet
Meyers, Cynthia B. - In: Commercial intimacy : affinity and the marketplace, (pp. 55-76). 2025
Persistent link: https://www.econbiz.de/10015546868
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"Magnetism was in her touch" : music, gender, and commercial intimacy at the department store sheet music counter
Backer, Samuel E. - In: Commercial intimacy : affinity and the marketplace, (pp. 101-126). 2025
Persistent link: https://www.econbiz.de/10015546870
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Birth of a brand : intimate strategies of sale and the making of Marie Stopes's global birth control brand
Johnson, Julie A. - In: Commercial intimacy : affinity and the marketplace, (pp. 235-264). 2025
Persistent link: https://www.econbiz.de/10015546880
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Introduction : intimate commerce
Popp, Richard K.; Malin, Brenton J.; Woloson, Wendy A. - In: Commercial intimacy : affinity and the marketplace, (pp. 1-26). 2025
Persistent link: https://www.econbiz.de/10015546864
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"Letter salesmanship" : American direct mail technologies and techniques in the early twentieth century
Black, Jennifer M. - In: Commercial intimacy : affinity and the marketplace, (pp. 29-54). 2025
Persistent link: https://www.econbiz.de/10015546865
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"Be lean with Jean" : Jean Nidetch and the intimacies of Weight Watchers
Weber, Nicole E. - In: Commercial intimacy : affinity and the marketplace, (pp. 77-97). 2025
Persistent link: https://www.econbiz.de/10015546869
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Nylon, intimacy, and the commercial power of touch
Held, Isabella - In: Commercial intimacy : affinity and the marketplace, (pp. 127-154). 2025
Persistent link: https://www.econbiz.de/10015546871
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"With unhurried ease" : Avon's affective approach to constructing intimacy
Kolberg, Stephanie - In: Commercial intimacy : affinity and the marketplace, (pp. 155-179). 2025
Persistent link: https://www.econbiz.de/10015546873
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The emergence of the marriage market in Antebellum America
Keiter, Lindsay Mitchell - In: Commercial intimacy : affinity and the marketplace, (pp. 183-213). 2025
Persistent link: https://www.econbiz.de/10015546874
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"Wonders for the health of woman" : marketing contraceptives in the gilded age and the progressive era
Drucker, Donna J. - In: Commercial intimacy : affinity and the marketplace, (pp. 214-234). 2025
Persistent link: https://www.econbiz.de/10015546877
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