//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Sales & marketing management"
~person:"Paley, Norton"
~person:"Ries, Al"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: knowledge OR management
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Type of publication
All
Article
32
Language
All
Undetermined
32
Author
All
Paley, Norton
Ries, Al
Cohen, Andy
61
Rasmusson, Erika
46
Marchetti, Michele
45
Sullivan, Robert
40
Brewer, Geoffrey
36
Alonzo, Vincent
34
Chang, Julia
34
Kaydo, Chad
30
Strout, Erin
29
Champy, James
27
Cummings, Betsy
26
Peppers, Don
21
Rogers, Martha
21
Berger, Melanie
18
Donoho, Ron
18
Arnott, Nancy
17
Gilbert, Jennifer
17
Keenan Jr, William
17
McMaster, Mark
17
Royal, Weld F.
17
Galea, Christine
16
Dellecave Jr, Tom
14
Ligos, Melinda
14
Lorge, Sarah
14
Phaneuf, Anne M.
14
Trumfio, Ginger
14
Campanelli, Melissa
13
Conlon, Ginger
13
Stovall, Robert H.
12
Campbell, Tricia
11
Sanchez, Diane
11
Adams, Michael
10
Aronauer, Rebecca
10
Hosford, Christopher
10
Silverman, Brian
10
Boone, Mary E.
9
Buss, Dale
9
Butler, Charles
9
more ...
less ...
Published in...
All
Sales & marketing management
A Productivity Press book
3
Symphonya. Emerging Issues in Management
2
Business Essentials
1
California management review
1
Erfolgreich mit den Großen des Marketings : [Best of Marketing]
1
The Public relations strategist : issues and trends that affect management
1
The brand challenge : adapting branding to sectorial imperatives
1
The definitive book of branding
1
more ...
less ...
Source
All
OLC EcoSci
32
Showing
1
-
10
of
32
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Marketing
Management
- Having a marketing focus is the key to long-term success.
Ries, Al
- In:
Sales & marketing management
148
(
1996
)
6
,
pp. 50-52
Persistent link: https://www.econbiz.de/10006477969
Saved in:
2
Marketing
Management
- How Avery-Dennison used new products to rebound from a marketing flop.
Paley, Norton
- In:
Sales & marketing management
148
(
1996
)
5
,
pp. 40-42
Persistent link: https://www.econbiz.de/10006478589
Saved in:
3
Marketing
Management
- How to build a brand that defines its category.
Ries, Al
- In:
Sales & marketing management
148
(
1996
)
4
,
pp. 30-32
Persistent link: https://www.econbiz.de/10006478869
Saved in:
4
Marketing
Management
- Relationship marketing isn't just fluff, it's hard work.
Paley, Norton
- In:
Sales & marketing management
148
(
1996
)
3
,
pp. 30-33
Persistent link: https://www.econbiz.de/10006479082
Saved in:
5
Marketing
Management
- For business-to-business advertising to stand out, it must break tradition.
Ries, Al
- In:
Sales & marketing management
148
(
1996
)
2
,
pp. 22-24
Persistent link: https://www.econbiz.de/10006479695
Saved in:
6
Marketing
Management
- Cooperation among all of a company's departments creates an environment for success.
Paley, Norton
- In:
Sales & marketing management
148
(
1996
)
1
,
pp. 22-23
Persistent link: https://www.econbiz.de/10006479926
Saved in:
7
Marketing
Management
- Niche marketing can help upstart companies outmaneuver market leaders.
Paley, Norton
- In:
Sales & marketing management
148
(
1996
)
12
,
pp. 24-25
Persistent link: https://www.econbiz.de/10006480735
Saved in:
8
Marketing
Management
- Customer feedback is the key to new product and market opportunities.
Paley, Norton
- In:
Sales & marketing management
148
(
1996
)
10
,
pp. 38-42
Persistent link: https://www.econbiz.de/10006481882
Saved in:
9
Marketing
Management
- Using market segmentation to increase sales opportunities.
Paley, Norton
- In:
Sales & marketing management
148
(
1996
)
9
,
pp. 34-39
Persistent link: https://www.econbiz.de/10006482306
Saved in:
10
Marketing
Management
- What to do if your ad agency dumps you.
Ries, Al
- In:
Sales & marketing management
148
(
1996
)
8
,
pp. 34-36
Persistent link: https://www.econbiz.de/10006483688
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->