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~type:"article"
~person:"Eppler, Martin J."
~subject:"Unternehmensgründung"
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Unternehmensgründung
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Eppler, Martin J.
Audretsch, David B.
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46
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Entrepreneurship and behavioral strategy
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The journal of product & brand management
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ECONIS (ZBW)
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Building strategic alliances in new and small ventures : a review of literature and integrative framework
Comi, Alice
;
Eppler, Martin J.
- In:
Entrepreneurship and behavioral strategy
,
(pp. 209-242)
.
2020
Persistent link: https://www.econbiz.de/10012486615
Saved in:
2
Brand new ventures? : insights on start-ups' branding practices
Bresciani, Sabrina
;
Eppler, Martin J.
- In:
The journal of product & brand management
19
(
2010
)
5
,
pp. 356-366
Persistent link: https://www.econbiz.de/10008658562
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