Bagozzi, Richard P.; Dholakia, Utpal M. - In: Management Science 52 (2006) 7, pp. 1099-1115
We conceptualize participation in Linux user groups (LUGs) in terms of group-referent intentional actions and … Linux-related behaviors of users. This survey-based study, conducted with 402 active LUG members representing 191 different … find that the Linux user's experience level moderates the extent of the LUG's social influence and its impact on the user …