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  • Search: person:"Argila-Irurita, Ana"
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Year of publication
Subject
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Consumer behaviour 4 Konsumentenverhalten 4 Bibliometrics 2 Bibliometrie 2 Brand management 2 Einzelhandel 2 Markenführung 2 Marketing management 2 Marketingmanagement 2 Retail trade 2 Barcelona 1 Citations 1 Colombia 1 Consumer decision making 1 Decision 1 Destination management 1 Destinationsmanagement 1 Digital platform 1 Digitale Plattform 1 Electronic publishing 1 Elektronische Publikation 1 Emotion 1 Entscheidung 1 Forgotten effects theory 1 Fuzzy 1 Holiday behaviour 1 Hotel industry 1 Hotellerie 1 IACM 1 IMC 1 Influencer 1 Information dissemination 1 Informationsverbreitung 1 Innovation adoption 1 Innovationsakzeptanz 1 Integrated marketing communications 1 Internet marketing 1 Kolumbien 1 Literature review 1 Marketing communication mix 1
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Online availability
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Undetermined 6 Free 2
Type of publication
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Article 6 Book / Working Paper 2
Type of publication (narrower categories)
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Article in journal 3 Aufsatz im Buch 3 Aufsatz in Zeitschrift 3 Book section 3 Conference paper 3 Konferenzbeitrag 3
Language
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English 6 Spanish 2
Author
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Argila-Irurita, Ana 4 Sánchez-Torres, Javier A. 4 Argila-Irurita, Ana María 3 Arroyo-Cañada, Francisco-Javier 3 Arroyo Cañada, Francisco Javier 2 Solé Moro, Maria Luisa 2 Solé-Moro, Maria Luisa 2 Vizuete-Luciano, Emili 2 Alaminos, David 1 Argila Irurita, Ana Maria 1 Boria-Reverter, Sefa 1 Girotto, Michele 1 Guillén-Pujadas, Miguel 1 Hernández-Fernández, Yuri-Lorene 1 Palacio-López, Sandra-Milena 1 Rivera, Julian 1 Roldan-Gallego, Juan Sebastián 1 Solé Moro, Mª Luisa 1 Sánchez-Torres, Javier 1
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Published in...
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022 2 Advances in National Brand and Private Label Marketing : 10th International Conference, 2023 1 International journal of electronic customer relationship management : IJECRM 1 International journal of sport management and marketing : IJSMM 1 International journal of technology marketing : IJTMkt 1
Source
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ECONIS (ZBW) 8
Showing 1 - 8 of 8
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Visual photography's influences on hotel selection : an analysis using e-booking as a comparative platform
Sánchez-Torres, Javier A.; Palacio-López, Sandra-Milena; … - In: International journal of electronic customer … 14 (2024) 2, pp. 128-142
Persistent link: https://www.econbiz.de/10015064308
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Sustainable brands and retail : a bibliometric analysis
Vizuete-Luciano, Emili; Guillén-Pujadas, Miguel; … - In: Advances in National Brand and Private Label Marketing …, (pp. 100-115). 2023
Persistent link: https://www.econbiz.de/10014289846
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Are social media influencers effective? : an analysis of information adoption by followers
Roldan-Gallego, Juan Sebastián; Sánchez-Torres, Javier A. - In: International journal of technology marketing : IJTMkt 17 (2023) 2, pp. 188-211
Persistent link: https://www.econbiz.de/10014310274
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Sports services : motivations and attitudes in the practice of physical activity and sports in Spain and Colombia
Sánchez-Torres, Javier A.; Arroyo-Cañada, Francisco-Javier - In: International journal of sport management and marketing … 23 (2023) 1/2, pp. 1-20
Persistent link: https://www.econbiz.de/10014310872
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Los egresados universitarios y la inserción laboral : un acercamiento al panorama latinoamericano y español (University Graduates and Placement: An Approach to the Latin American and Spanish Panorama)
Solé-Moro, Maria Luisa - 2020
Spanish Abstract: Este artículo se presenta como una reflexión, a partir de una revisión de la literatura sobre la inserción laboral del graduado universitario en España y Latinoamérica; el panorama de globalización, volatilidad económica, aumento de graduados universitarios y otros...
Persistent link: https://www.econbiz.de/10012844145
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The Mediterranean Diet : Culture and Its Impact on Consumer Habits in Barcelona Restaurant (La “Dieta Mediterránea”: la cultura y su impacto en los hábitos de consumo en restaurantes de Barcelona)
Sánchez-Torres, Javier; Arroyo Cañada, Francisco Javier; … - 2020
Spanish Abstract: Este artículo se ha enfocado en estudiar la prevalencia de la dieta mediterránea en los menús de los restaurantes de la ciudad de Barcelona, partiendo de una revisión de estudios previos referentes a la gran influencia de la cultura “Mediterránea” sobre aspectos...
Persistent link: https://www.econbiz.de/10014102303
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The forgotten effects theory in the case of consumer decision making in the city of Barcelona
Vizuete-Luciano, Emili; Boria-Reverter, Sefa; Solé … - In: Advances in National Brand and Private Label Marketing …, (pp. 18-30). 2022
Persistent link: https://www.econbiz.de/10013281190
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Roles and implications of marketing communications in retail settings : a systematic review
Girotto, Michele; Solé Moro, Mª Luisa; Argila … - In: Advances in National Brand and Private Label Marketing …, (pp. 173-199). 2022
Persistent link: https://www.econbiz.de/10013281299
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