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Artificial intelligence 1 Consumer behaviour 1 Innovation adoption 1 Innovationsakzeptanz 1 Konsumentenverhalten 1 Künstliche Intelligenz 1
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Bou-Ghanem, Diana 1
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Factors that Influence the Acceptance of Artificial Intelligence Technology by the Consumer
Bou-Ghanem, Diana - 2020
In the age of technology and its rapid development, Artificial Intelligence (AI) has witnessed a rapid growth. Most of the websites we use and applications and products rely on AI whether the consumer is aware of it or not. Due to the tremendous growth in technology usage, several theories have...
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