//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Schäfer, Daniela B."
~subject:"Advertising effects"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Bruhn, Manfred"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Advertising effects
Social Web
5
Social web
5
Brand management
4
Markenführung
4
Brand image
3
Markenimage
3
Beziehungsmarketing
2
Consumer behaviour
2
Konsumentenverhalten
2
Relationship marketing
2
B-to-B-Marketing
1
Brand community benefits
1
Brand loyalty
1
Bundling strategy
1
Business-to-business marketing
1
C2C interaction quality
1
Cognition
1
Confidence
1
Customer satisfaction
1
Dienstleistungsqualität
1
Emotion
1
Event marketing
1
Event-Marketing
1
Factor analysis
1
Faktorenanalyse
1
Internal communication
1
Interne Kommunikation
1
Kognition
1
Kundenzufriedenheit
1
Leistungsbündel
1
Lieferantenmanagement
1
Loyalty
1
Markentreue
1
Marketing
1
Organisatorischer Wandel
1
Organizational change
1
Physical distribution
1
Product quality
1
Produktqualität
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Language
All
German
1
Author
All
Schäfer, Daniela B.
Bruhn, Manfred
4
Habicht, Nina
1
Hadwich, Karsten
1
Schoenmüller, Verena
1
Published in...
All
Dienstleistungsmanagement und Social Media : Potenziale, Strategien und Instrumente
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Qualität und Nutzen von Avataren als Dienstleister im Social Web : Messung und Konsequenzen
Bruhn, Manfred
;
Schoenmüller, Verena
;
Schäfer, Daniela B.
- In:
Dienstleistungsmanagement und Social Media : …
,
(pp. 443-466)
.
2013
Persistent link: https://www.econbiz.de/10009756201
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->