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  • Search: person:"Bruns, Jan-Gerd"
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Subject
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B-to-B-Marketing 1 B2B commerce 1 Business-to-business marketing 1 Digitalisierung 1 Digitization 1 E-commerce 1 Electronic Commerce 1 Lieferantenmanagement 1 Organisatorischer Wandel 1 Organizational change 1 Supplier relationship management 1 case studies 1 digital transformation 1 transaction processes 1
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Article 1
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Article in journal 1 Aufsatz in Zeitschrift 1
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English 1
Author
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Bruns, Jan-Gerd 1 Lederer, Matthias 1 Schmid, Patrick 1
Published in...
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International journal of electronic trade 1
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ECONIS (ZBW) 1
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Digital transformation of B2B commerce : identification of patterns based on successful case studies
Lederer, Matthias; Bruns, Jan-Gerd; Schmid, Patrick - In: International journal of electronic trade 1 (2023) 1, pp. 28-39
Persistent link: https://www.econbiz.de/10015060698
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