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  • Search: person:"Casado-Aranda, Luis Alberto"
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Year of publication
Subject
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Consumer behaviour 11 Konsumentenverhalten 11 Neuroscience 6 Neurowissenschaften 6 fMRI 5 Consumer neuroscience 3 consumer neuroscience 3 Advertising effects 2 Bibliometrics 2 Bibliometrie 2 Communication 2 Designation of origin 2 Hedonic price index 2 Hedonischer Preisindex 2 Herkunftsbezeichnung 2 Internet marketing 2 Kommunikation 2 Neuroeconomics 2 Neuromarketing 2 Neuroökonomie 2 Online-Marketing 2 Risiko 2 Risk 2 Tourism marketing 2 Tourismusmarketing 2 Utilitarianism 2 Utilitarismus 2 Werbewirkung 2 consumer behavior 2 neuromarketing 2 Advertising 1 Assurance statements 1 Banner ads 1 Brand image 1 CSR messages 1 Cognition 1 Confidence 1 Consumer ethnocentrism 1 Consumer impulsiveness 1 Consumer valuation 1
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Online availability
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Undetermined 10 Free 2
Type of publication
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Article 12 Book / Working Paper 1
Type of publication (narrower categories)
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Article in journal 11 Aufsatz in Zeitschrift 11 Aufsatz im Buch 1 Book section 1
Language
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English 12 Spanish 1
Author
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Sánchez-Fernández, Juan 10 Casado-Aranda, Luis-Alberto 9 Ibáñez-Zapata, José-Ángel 3 Bastidas Manzano, Ana Belén 2 Bigné Alcañiz, J. Enrique 2 Casado Aranda, Luis Alberto 2 Smidts, Ale 2 Angelika, Dimoka 1 Boksem, Maarten 1 Casado-Aranda, Luis Alberto 1 Dimoka, Angelika 1 Fernández-Aguilar, Carmen 1 García-Madariaga, Jesús 1 Gier-Reinartz, Nadine R. 1 Guerreiro, João 1 Guerrero Medina, Carlos Alberto 1 Juan, Sánchez-Fernández 1 Kakaria, Shobhit 1 Liébana-Cabanillas, F. J. 1 Liébana-Cabanillas, Francisco 1 Loureiro, Sandra Maria Correia 1 Luis-Alberto, Casado-Aranda 1 Martín Martín, José Jesús 1 Martínez-Fiestas, Myriam 1 Minué-Lorenzo, Sergio 1 Viedma del Jesus, Maria Isabel 1 Wedel, Michel 1
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Published in...
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Journal of retailing and consumer services 3 Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation 2 Psychology & marketing 2 Colección "Economía y empresa" 1 Critical issues on changing dynamics in employee relations and workforce diversity 1 International journal of business communication : IJBC ; a publication of the Association of Business Communication 1 Journal of business research : JBR 1 Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education 1 Journal of interactive marketing 1
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Source
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ECONIS (ZBW) 13
Showing 1 - 10 of 13
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How to conduct valuable marketing research with neurophysiological tools
Bigné Alcañiz, J. Enrique; Boksem, Maarten; … - In: Psychology & marketing 42 (2025) 10, pp. 2616-2649
Persistent link: https://www.econbiz.de/10015464197
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The application of neuromarketing tools in communication research : a comprehensive review of trends
Casado-Aranda, Luis-Alberto; Sánchez-Fernández, Juan; … - In: Psychology & marketing 40 (2023) 9, pp. 1737-1756
Persistent link: https://www.econbiz.de/10014338321
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Looking at the brain : neural effects of "made in" labeling on product value and choice
Luis-Alberto, Casado-Aranda; Angelika, Dimoka; Juan, … - In: Journal of retailing and consumer services 60 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012502645
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Evaluating communication effectiveness through eye tracking : benefits, state of the art, and unresolved questions
Casado-Aranda, Luis-Alberto; Sánchez-Fernández, Juan; … - In: International journal of business communication : IJBC … 60 (2023) 1, pp. 24-61
Persistent link: https://www.econbiz.de/10014228968
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It is all about our impulsiveness : hw consumer impulsiveness modulates neural evaluation of hedonic and utilitarian banners
Casado-Aranda, Luis-Alberto; Sánchez-Fernández, Juan; … - In: Journal of retailing and consumer services 67 (2022), pp. 1-11
Persistent link: https://www.econbiz.de/10013364464
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Neural responses to hedonic and utilitarian banner ads : an fmri study
Casado-Aranda, Luis-Alberto; Sánchez-Fernández, Juan; … - In: Journal of interactive marketing 57 (2022) 2, pp. 296-322
Persistent link: https://www.econbiz.de/10015424202
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A neuroimaging study protocol on the motivational structures of physicians belonging to private and public health : neuroeconomics in healthcare
Casado-Aranda, Luis-Alberto; Fernández-Aguilar, Carmen; … - In: Critical issues on changing dynamics in employee …, (pp. 242-265). 2021
Persistent link: https://www.econbiz.de/10012509832
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The past, present, and future of smart tourism destinations : a bibliometric analysis
Bastidas Manzano, Ana Belén; Sánchez-Fernández, Juan; … - In: Journal of hospitality & tourism research : JHTR ; the … 45 (2021) 3, pp. 529-552
Persistent link: https://www.econbiz.de/10012483428
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Innovación aplicada en el sector turístico
Bastidas Manzano, Ana Belén; Casado Aranda, Luis Alberto - 2023
Persistent link: https://www.econbiz.de/10014381392
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How consumer ethnocentrism modulates neural processing of domestic and foreign products : a neuroimaging study
Casado-Aranda, Luis-Alberto; Sánchez-Fernández, Juan; … - In: Journal of retailing and consumer services 53 (2020), pp. 1-9
Persistent link: https://www.econbiz.de/10012171796
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