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INFORMS journal on applied analytics
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Interfaces : the INFORMS journal on the practice of operations research
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ECONIS (ZBW)
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Turner blazes a trail for audience targeting on television with operations research and advanced analytics
Carbajal, José Antonio
;
Williams, Peter
;
Popescu, Andreea
- In:
INFORMS journal on applied analytics
49
(
2019
)
1
,
pp. 64-89
Persistent link: https://www.econbiz.de/10012024050
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2
Turner optimizes the allocation of audience deficiency units
Carbajal, José Antonio
;
Chaar, Wes
- In:
Interfaces : the INFORMS journal on the practice of …
47
(
2017
)
6
,
pp. 518-536
Persistent link: https://www.econbiz.de/10011784201
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