Sport has always been a means of development, systematically reducing ethnic, social, and cultural differences among peoples, offering a vision of community and of shared ethical values that preceded economic and market globalization by many centuries. European sports business models are very...

L’obiettivo del contributo è quello d’identificare il ruolo dei servizi nel marketing dell’auto elettrica, con particolare riguardo alle aspettative della domanda e ai fattori d’offerta. In particolare, partendo dal concetto di Product-Service System (PSS), dove il servizio assume un...

Sports transformed into an extremely complex phenomenon requiring the ability to manage business areas with different characteristics combining a wide range of aspects: emotional and logical, international and local, professional and amateur, high-tech and high-touch, traditional and new,...

Sport has always been a means of development, systematically reducing ethnic, social, and cultural differences among peoples, offering a vision of community and of shared ethical values that preceded economic and market globalisation by many centuries. European sports business models are very...