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  • Search: person:"Cimentada, Jorge"
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Year of publication
Subject
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Facebook 2 online surveys 2 targeted advertising 2 Advertising 1 Advertising effects 1 Digital censuses 1 Internet marketing 1 Market research 1 Marktforschung 1 Online retailing 1 Online-Befragung 1 Online-Handel 1 Online-Marketing 1 Social Web 1 Social web 1 Web survey 1 Werbewirkung 1 Werbung 1 digital censuses 1
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Online availability
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Free 2
Type of publication
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Article 1 Book / Working Paper 1
Type of publication (narrower categories)
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Arbeitspapier 1 Article 1 Graue Literatur 1 Non-commercial literature 1 Working Paper 1
Language
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English 2
Author
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Cimentada, Jorge 2 Del Fava, Emanuele 2 Flores, René D. 2 Grow, André 2 Perrotta, Daniela 2 Rampazzo, Francesco 2 Ventura, Ilana 2 Weber, Ingmar 2 Zagheni, Emilio 2 Gil-Clavel, Sofia 1 Gil‐Clavel, Sofia 1
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Published in...
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Journal of the Royal Statistical Society: Series A (Statistics in Society) 1 MPIDR working papers 1
Source
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ECONIS (ZBW) 1 EconStor 1
Showing 1 - 2 of 2
Cover Image
Is Facebook's advertising data accurate enough for use in social science research? Insights from a cross‐national online survey
Grow, André; Perrotta, Daniela; Del Fava, Emanuele; … - In: Journal of the Royal Statistical Society: Series A … 185 (2022), pp. S343-S363
Social scientists increasingly use Facebook's advertising platform for research, either in the form of conducting digital censuses of the general population, or for recruiting participants for survey research. Both approaches depend on the accuracy of the data that Facebook provides about its...
Persistent link: https://www.econbiz.de/10014503596
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Cover Image
How reliable is Facebook's advertising data for use in social science research? : insights from a cross-national online survey
Grow, André; Perrotta, Daniela; Del Fava, Emanuele; … - 2021
Persistent link: https://www.econbiz.de/10012612925
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