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~person:"Deschamps, Jean-Philippe"
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Deschamps, Jean-Philippe
Cooper, Rachel
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Product juggernauts: How companies mobilize to generate a stream of market winners
Deschamps, Jean-Philippe
;
Nayak, P.R.
;
Cooper, Rachel
- In:
R & D management
26
(
1996
)
4
,
pp. 391
Persistent link: https://www.econbiz.de/10006632997
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