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Virtual reality
Consumer behaviour
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Digitalisierung
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Management and Marketing
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digital methods
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digital virtual consumption
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possession
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Denegri-Knott, Janice
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Molesworth, Mike
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Journal of marketing management : MM
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Routledge studies in innovation, organization and technology
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ECONIS (ZBW)
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The relationship between ownership and possession : observations from the context of digital virtual goods
Watkins, Rebecca D.
;
Denegri-Knott, Janice
;
Molesworth, Mike
- In:
Journal of marketing management : MM
32
(
2016
)
1/2
,
pp. 44-70
Persistent link: https://www.econbiz.de/10011438585
Saved in:
2
Redistributed consumer desire in digital virtual worlds of consumption
Denegri-Knott, Janice
;
Molesworth, Mike
- In:
Journal of marketing management : MM
29
(
2013
)
13/14
,
pp. 1561-1579
Persistent link: https://www.econbiz.de/10010230046
Saved in:
3
Digital virtual consumption
Denegri-Knott, Janice
(
contributor
); …
-
2012
Persistent link: https://www.econbiz.de/10014498062
Saved in:
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