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~isPartOf:"Journal of strategic marketing"
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Market segmentation
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Marktsegmentierung
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Bibliometrics
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Erfolgsfaktor
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Export
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International market segmentation
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International marketing
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Diamantopoulos, Adamantios
6
Foedermayr, Eva
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Foedermayr, Eva K.
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Sichtmann, Christina
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Journal of strategic marketing
Journal of business research : JBR
33
Journal of international marketing
23
European journal of marketing : EJM
11
European Journal of Marketing
10
International marketing review
10
International Marketing Review
9
Journal of Business Research
9
Journal of the Academy of Marketing Science
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
British journal of management : BJM
6
Journal of marketing management : MM
6
AMS review : official publication of the Academy of Marketing Science
5
Journal of International Business Studies
5
Journal of international business studies : JIBS ; a publication of the Academy of International Business and the Western Business School
5
International journal of forecasting
4
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
4
British Journal of Management
3
International Journal of Forecasting
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Journal of business economics : JBE
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British journal of management
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Die Betriebswirtschaft : DBW
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German economic review
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Information systems research : ISR
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Journal of Modelling in Management
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Journal of Product & Brand Management
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Journal of forecasting
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Journal of modelling in management
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Journal of retailing
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Journal of service research : JSR
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Journal of the Market Research Society : JMRS
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Management international review : mir ; journal of international business
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Research paper series / Aston Business School Research Institute
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Schumpeter Discussion Papers
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Service business : an international journal
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Business School research series
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ERIM report series research in management
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Europe in the global competition : problems - markets - strategies
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Europe's challenges : economic efficiency and social solidarity
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Export segmentation effectiveness : index construction and link to export performance
Foedermayr, Eva
;
Diamantopoulos, Adamantios
;
Sichtmann, …
- In:
Journal of strategic marketing
17
(
2009
)
1
,
pp. 55-73
Persistent link: https://www.econbiz.de/10003827273
Saved in:
2
Export segmentation effectiveness: index construction and link to export performance
Foedermayr, Eva
;
Diamantopoulos, Adamantios
;
Sichtmann, …
- In:
Journal of strategic marketing
17
(
2009
)
1
,
pp. 55-74
Persistent link: https://www.econbiz.de/10008177249
Saved in:
3
Exploring the construct of segmentation effectiveness : insights from international companies and experts
Foedermayr, Eva K.
;
Diamantopoulos, Adamantios
- In:
Journal of strategic marketing
16
(
2008
)
2
,
pp. 129-156
Persistent link: https://www.econbiz.de/10003759914
Saved in:
4
Market segmentation in practice : review of empirical studies, methodological assessment, and agenda for future research
Foedermayr, Eva K.
;
Diamantopoulos, Adamantios
- In:
Journal of strategic marketing
16
(
2008
)
3
,
pp. 223-265
Persistent link: https://www.econbiz.de/10003751305
Saved in:
5
Exploring the Construct of Segmentation Effectiveness: Insights from International Companies and Experts
Foedermayr, Eva
;
Diamantopoulos, Adamantios
- In:
Journal of strategic marketing
16
(
2008
)
2
,
pp. 129-156
Persistent link: https://www.econbiz.de/10008068138
Saved in:
6
Market Segmentation in Practice: Review of Empirical Studies, Methodological Assessment, and Agenda for Future Research
Foedermayr, Eva
;
Diamantopoulos, Adamantios
- In:
Journal of strategic marketing
16
(
2008
)
3
,
pp. 223-266
Persistent link: https://www.econbiz.de/10008068950
Saved in:
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