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Search: person:"Dolnicar, Sara"
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Market research
Market segmentation
29
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28
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20
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Dolnicar, Sara
13
Grün, Bettina
7
Brosnan, Kylie
2
Leisch, Friedrich
2
Boztuğ, Yasemin
1
Kemperman, Astrid
1
Rossiter, John R.
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Solnet, David
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Yanamandram, Venkata
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Österreichische Gesellschaft für Angewandte Fremdenverkehrswissenschaft
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International journal of market research
2
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2
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1
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International journal of hospitality management
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ECONIS (ZBW)
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1
Maximizing participation from online survey panel members
Brosnan, Kylie
;
Kemperman, Astrid
;
Dolnicar, Sara
- In:
International journal of market research
63
(
2021
)
4
,
pp. 416-435
Persistent link: https://www.econbiz.de/10012593921
Saved in:
2
Cognitive load reduction strategies in questionnaire design
Brosnan, Kylie
;
Grün, Bettina
;
Dolnicar, Sara
- In:
International journal of market research
63
(
2021
)
2
,
pp. 125-133
Persistent link: https://www.econbiz.de/10012492721
Saved in:
3
Increasing sample size compensates for data problems in segmentation studies
Dolnicar, Sara
;
Grün, Bettina
;
Leisch, Friedrich
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 992-999
Persistent link: https://www.econbiz.de/10011436388
Saved in:
4
An untapped gold mine? : exploring the potential of market basket analysis to grow hotel revenue
Solnet, David
;
Boztuğ, Yasemin
;
Dolnicar, Sara
- In:
International journal of hospitality management
56
(
2016
),
pp. 119-125
Persistent link: https://www.econbiz.de/10011521743
Saved in:
5
Response style corrected market segmentation for ordinal data
Grün, Bettina
;
Dolnicar, Sara
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
4
,
pp. 729-741
Persistent link: https://www.econbiz.de/10011614555
Saved in:
6
Using graphical statistics to better understand market segmentation solutions
Dolnicar, Sara
;
Leisch, Friedrich
- In:
International journal of market research : JMRS ; the …
56
(
2014
)
2
,
pp. 207-230
Persistent link: https://www.econbiz.de/10010347870
Saved in:
7
"Translating" between survey answer formats
Dolnicar, Sara
;
Grün, Bettina
- In:
Journal of business research : JBR
66
(
2013
)
9
,
pp. 1298-1306
Persistent link: https://www.econbiz.de/10009756050
Saved in:
8
Dynamic, interactive survey questions can increase survey data quality
Dolnicar, Sara
;
Grün, Bettina
;
Yanamandram, Venkata
- In:
Journal of travel and tourism marketing
30
(
2013
)
7/8
,
pp. 690-699
Persistent link: https://www.econbiz.de/10010246307
Saved in:
9
Asking good survey questions
Dolnicar, Sara
- In:
Journal of travel research : a quarterly publication of …
52
(
2013
)
5
,
pp. 551-574
Persistent link: https://www.econbiz.de/10009791055
Saved in:
10
Does one size fit all? : the suitability of answer formats for different constructs measured
Dolnicar, Sara
;
Grün, Bettina
- In:
Australasian marketing journal
17
(
2009
)
1
,
pp. 58-64
Persistent link: https://www.econbiz.de/10003886478
Saved in:
1
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