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~person:"Hair, Joseph F."
~person:"Ferrell, Odies C."
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Aufsatz im Buch"
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16
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Hair, Joseph F.
Ferrell, Odies C.
Ferrell, Linda
24
Hult, G. Tomas M.
5
Sawayda, Jennifer
4
Ferrell, Linda K.
3
Gonzalez-Padron, Tracy L.
3
Crittenden, Victoria Lynn
2
Crittenden, William F.
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Maignan, Isabelle
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7
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1
Clearance vs. sale : promotion keywords and their implications for retailers and public policy
Gillespie, Brian
;
Manning, Kenneth C.
;
Ferrell, Odies C.
; …
- In:
Journal of marketing theory and practice : JMTP
31
(
2023
)
4
,
pp. 403-415
Persistent link: https://www.econbiz.de/10014426268
Saved in:
2
Metaverse : shifting the reality of services
Gleim, Mark
;
McCullough, Heath
;
Ferrell, Odies C.
; …
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 13-27
Persistent link: https://www.econbiz.de/10014473577
Saved in:
3
Evaluating e-book effectiveness and the impact on student engagement
Merkle, Adam C.
;
Ferrell, Linda K.
;
Ferrell, Odies C.
; …
- In:
Journal of marketing education : JME
44
(
2022
)
1
,
pp. 54-71
Persistent link: https://www.econbiz.de/10013268042
Saved in:
4
Broadening the definition of socially responsible marketing
Ferrell, Linda
;
Ferrell, Odies C.
- In:
Journal of macromarketing
42
(
2022
)
4
,
pp. 560-566
Persistent link: https://www.econbiz.de/10013475198
Saved in:
5
Perspectives on socially responsible marketing : the chasm widens
Ferrell, Odies C.
- In:
AMS review : official publication of the Academy of …
12
(
2022
)
1/2
,
pp. 1-6
Persistent link: https://www.econbiz.de/10013401655
Saved in:
6
The past and future of marketing theory and practice : a tribute to the 50th anniversary of the Academy of Marketing Science : editorial
Ferrell, Odies C.
;
Conduit, Jodie
;
Edvardsson, Bo
; …
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
3/4
,
pp. 390-394
Persistent link: https://www.econbiz.de/10012819664
Saved in:
7
Re-institutionalizing marketing
Key, Thomas Martin
;
Clark, Terry
;
Ferrell, Odies C.
; …
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
3/4
,
pp. 446-453
Persistent link: https://www.econbiz.de/10012819694
Saved in:
8
Applying the Hunt Vitell ethics model to artificial intelligence ethics
Ferrell, Odies C.
;
Ferrell, Linda
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
2
,
pp. 178-188
Persistent link: https://www.econbiz.de/10012497117
Saved in:
9
The sales ethics subculture
Marshall, Greg W.
;
Ferrell, Odies C.
;
Bush, Victoria
; …
- In:
The SAGE handbook of marketing ethics
,
(pp. 457-473)
.
2021
Persistent link: https://www.econbiz.de/10012306638
Saved in:
10
Addressing socio-ecological issues in marketing : environmental, social and governance (ESG)
Ferrell, Odies C.
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
1/2
,
pp. 140-144
Persistent link: https://www.econbiz.de/10012586874
Saved in:
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