Sánchez-Franco, Manuel J.; Buitrago-Esquinas, Eva María; … - In: Online Information Review 39 (2015) 1, pp. 5-25
Purpose – The purpose of this paper is twofold. First, the study aims to investigate the effects of personal innovativeness and familiarity on social integration in the domain of social network site (SNS) innovation. Second, the study seeks to examine the influences of satisfaction and trust...