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attributes of customers’ satisfaction and dissatisfaction 1 commercial banks 1 customers’ satisfaction 1
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Belas, Jaroslav 1 Gabcova, Lenka 1
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International Journal of Entrepreneurial Knowledge 1
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Reasons for satisfaction and dissatisfaction of bank customers. Study from Slovakia and the Czech republic
Belas, Jaroslav; Gabcova, Lenka - In: International Journal of Entrepreneurial Knowledge 2 (2014) 1, pp. 4-13
The satisfaction of bank customers presents an important area of building long-term relationships with the client, which significantly determines the financial performance of commercial banks through successful business. This article presents the current situation in the banking sector in the...
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