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Competence versus ethical product failure
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Gao, Ronnie
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Journal of international consumer marketing
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ECONIS (ZBW)
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A cross-cultural investigation on consumer responses to failures of domestic and foreign products
Gao, Ronnie
- In:
Journal of international consumer marketing
35
(
2023
)
5
,
pp. 502-525
Persistent link: https://www.econbiz.de/10014422432
Saved in:
2
Transformational leadership effects on salespeople's attitudes, striving, and performance
Gao, Ronnie
;
Murphy, William H.
;
Anderson, Rolph E.
- In:
Journal of business research : JBR
110
(
2020
),
pp. 237-245
Persistent link: https://www.econbiz.de/10012237844
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