Gha, Heesun; Kim, Min Young; Ro, Hyeon Jin; Choi, Seungho - In: Administrative Sciences : open access journal 13 (2023) 6, pp. 1-20
This study investigates incumbent firm responses to disruptive innovation in the rapidly evolving South Korean retail industry. The study explores the factors behind an incumbent firm's decision-making processes when responding to disruptive innovation and examines the reasons behind varied...
