Search Results - person:"Ghonim, Mohamed A."

Understanding physicians' adoption intentions to use Electronic Health Record (EHR) systems in developing countries : an extended TRAM approach

Khashan, Mohamed A.; Alasker, Thamir Hamad; Ghonim, … - In: Marketing intelligence & planning 43 (2025) 1, pp. 1-27

Persistent link: https://www.econbiz.de/10015201426

Mediating customer engagement in the relationship between fast-food restaurants' innovativeness and brand evangelism during COVID-19 : evidence from emergent markets

Khashan, Mohamed A.; Elsotouhy, Mohamed M.; Aziz, … - In: International journal of contemporary hospitality management 36 (2024) 4, pp. 1353-1374

Persistent link: https://www.econbiz.de/10014483845

Smart customer experience, customer gratitude, P-WOM and continuance intentions to adopt smart banking services : the moderating role of technology readiness

Khashan, Mohamed A.; Elsotouhy, Mohamed M.; Ghonim, … - In: The TQM journal : the international review of … 36 (2024) 7, pp. 1976-1995

Persistent link: https://www.econbiz.de/10015417729

Investigating retailing customers' adoption of augmented reality apps : integrating the unified theory of acceptance and use of technology (UTAUT2) and task-technology fit (TTF)

Khashan, Mohamed A.; Elsotouhy, Mohamed M.; Alasker, … - In: Marketing intelligence & planning 41 (2023) 5, pp. 613-629

Persistent link: https://www.econbiz.de/10014313072

Integrating ISS and SOR models to investigate the determinants of continuance intention toward using m-payment for donations (Sadaqah) : the moderating role of Islamic religiosity

Elsotouhy, Mohamed M.; Mobarak, Abdelkader M. A.; … - In: International journal of bank marketing 41 (2023) 7, pp. 1640-1670

Persistent link: https://www.econbiz.de/10014470724

Smart customer experience, customer gratitude, P-WOM and continuance intentions to adopt smart banking services: the moderating role of technology readiness

Khashan, Mohamed A.; Elsotouhy, Mohamed M.; Ghonim, … - In: The TQM Journal 36 (2023) 7, pp. 1976-1995

Purpose Smart banking services (SBS) are critical for developing countries to achieve developmental goals. The success of SBS is dependent on the considerable perceived customer experience of provided services. Based on technology adoption studies, this study aims to model smart customer...

Persistent link: https://www.econbiz.de/10015356649

Strategic alignment and its impact on decision effectiveness : a comprehensive model

Ghonim, Mohamed A.; Khashaba, Nagi M.; Al-Najaar, Hameda M. - In: International journal of emerging markets 17 (2022) 1, pp. 198-218

Persistent link: https://www.econbiz.de/10012886365

Market orientation and new product development performance in Egyptian food industry : the mediating role of marketing technical integration

Ghonim, Mohamed A.; Elsawy, Wael Zakaria; Elsotouhy, … - In: Journal of food products marketing : innovations in … 28 (2022) 4, pp. 193-209

Persistent link: https://www.econbiz.de/10013352828

Strategic alignment and its impact on decision effectiveness : a comprehensive model

Ghonim, Mohamed A.; Khashaba, Nagi M.; Al-Najaar, Hameda M. - In: International Journal of Emerging Markets 17 (2020) 1, pp. 198-218

Purpose: In recent decades, the concept of strategic alignment has been a center of concern for researchers and practitioners. This alignment is associated with the process of strategic planning to achieve high strategic performance and competitiveness. This study aims to investigate the impact...

Persistent link: https://www.econbiz.de/10012411942