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  • Search: person:"Glassberg, Iris"
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Agency theory 1 Agent-based modeling 1 Agentenbasierte Modellierung 1 Artificial intelligence 1 ChatGPT 1 Confidence 1 Digital agents 1 Digitalisierung 1 Digitization 1 E-commerce 1 Electronic Commerce 1 Expectations 1 Künstliche Intelligenz 1 Organisatorischer Wandel 1 Organizational adoption 1 Organizational change 1 Prinzipal-Agent-Theorie 1 Trust 1 Vertrauen 1
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CC license 1 Free 1
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Article in journal 1 Aufsatz in Zeitschrift 1
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English 1
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Brender Ilan, Yael 1 Glassberg, Iris 1 Zwilling, Moti 1
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Journal of innovation & knowledge : JIK 1
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ECONIS (ZBW) 1
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The key role of design and transparency in enhancing trust in AI-powered digital agents
Glassberg, Iris; Brender Ilan, Yael; Zwilling, Moti - In: Journal of innovation & knowledge : JIK 10 (2025) 5, pp. 1-13
This study examines the factors that influence user trust in AI-powered digital agents within organizational contexts. Employing an integrated framework that combines the Expectation Confirmation Model and the Technology Acceptance Model, we investigated how user expectations, attitudes toward...
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