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~isPartOf:"Journal of consumer psychology : the official journal of the Society for Consumer Psychology"
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Journal of consumer psychology : the official journal of the Society for Consumer Psychology
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Unconscious transfer of meaning to brands
Galli, Maria
;
Gorn, Gerald
- In:
Journal of consumer psychology : the official journal …
21
(
2011
)
3
,
pp. 215-226
Persistent link: https://www.econbiz.de/10009164414
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