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~subject:"Multivariate Analyse"
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Multivariate Analyse
Werbung
Marktforschung
40
Conjoint analysis
17
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17
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17
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17
Market research
15
Marketing theory
11
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11
Paul E. Green
10
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9
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8
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Green, Paul E.
10
Carroll, J. Douglas
4
Lattin, James M.
2
Brien, Richard H.
1
Brown, F. E.
1
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1
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Fundamentals of marketing research ; Vol. 6
3
Journal of advertising research
1
Legends in marketing
1
Marketing models : Quantitative and behavioral
1
New essays in marketing theory
1
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ECONIS (ZBW)
8
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1
Multidimensional scaling and positioning
Green, Paul E.
;
Rao, Vithala R.
;
Wedel, Michel
-
2017
Persistent link: https://www.econbiz.de/10011634176
Saved in:
2
Psychometric methods in marketing research : part II, multidimensional scaling
Carroll, J. Douglas
;
Green, Paul E.
-
2007
Persistent link: https://www.econbiz.de/10003541509
Saved in:
3
Marketing applications of MDS : assessment and outlook
Green, Paul E.
-
2007
Persistent link: https://www.econbiz.de/10003541510
Saved in:
4
On the robustness of multidimensional scaling techniques
Green, Paul E.
-
2007
Persistent link: https://www.econbiz.de/10003541511
Saved in:
5
Analyzing multivariate data
Lattin, James M.
;
Carroll, J. Douglas
;
Green, Paul E.
-
2003
-
[Reprint]
Persistent link: https://www.econbiz.de/10003878674
Saved in:
6
Analyzing multivariate data
Lattin, James M.
;
Carroll, J. Douglas
;
Green, Paul E.
-
2003
Persistent link: https://www.econbiz.de/10004818551
Saved in:
7
Producing marketing information
Brien, Richard H.
;
Brown, F. E.
;
Green, Paul E.
- In:
New essays in marketing theory
,
(pp. 41-150)
.
1971
Green
,
Paul
E
., Patrick J. Robinson: Nonmetric methods in the analysis of multivariate data S. 73-102 …
Persistent link: https://www.econbiz.de/10001953761
Saved in:
8
Bayesian decision theory in advertising
Green, Paul E.
- In:
Journal of advertising research
2
(
1962
)
4
,
pp. 33-41
Persistent link: https://www.econbiz.de/10002539158
Saved in:
9
Bayesian decision theory in advertising
Green, Paul E.
- In:
Marketing models : Quantitative and behavioral
,
(pp. 280-295)
.
1968
Persistent link: https://www.econbiz.de/10003563378
Saved in:
10
Mathematical tools for applied multivariate analysis
Green, Paul E.
;
Carroll, J. Douglas
-
1976
Persistent link: https://www.econbiz.de/10004570030
Saved in:
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