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~subject:"Dienstleistungsmarketing"
~subject:"Flexibilität"
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Dienstleistungsmarketing
Flexibilität
Marketing management
9
Marketingmanagement
9
Business and Administrative studies
7
Großbritannien
7
United Kingdom
7
Strategisches Management
5
Strategic management
4
Firm performance
3
Marketing
3
Unternehmenserfolg
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Einzelhandel
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Industrie
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Manufacturing industries
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Retail trade
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Tourism marketing
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Tourismusmarketing
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Absatz
1
Betriebsführung
1
Betriebsplanung
1
Beziehungsmarketing
1
Cognition
1
Competence
1
Competitive strategy
1
Corporate planning
1
Einzelhandelsstandort
1
Erfolgsfaktor
1
Flexibility
1
Führungskräfte
1
HR marketing
1
International market segmentation
1
International marketing
1
Internationale Marktsegmentierung
1
Internationales Marketing
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KMU
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Kognition
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Kompetenz
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Managers
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Market entry
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Greenley, Gordon E.
2
Combe, Ian A.
1
Leeflang, Peter
1
Matcham, Alan S.
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Rudd, John M.
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European journal of marketing : EJM
2
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ECONIS (ZBW)
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1
Antecedents to strategic flexibility : management cognition, firm resources and strategic options
Combe, Ian A.
;
Rudd, John M.
;
Leeflang, Peter
; …
- In:
European journal of marketing : EJM
46
(
2012
)
10
,
pp. 1320-1339
Persistent link: https://www.econbiz.de/10009661195
Saved in:
2
Problems in marketing services : the case of incoming tourism
Greenley, Gordon E.
- In:
European journal of marketing : EJM
17
(
1983
)
6
,
pp. 57-64
Persistent link: https://www.econbiz.de/10001037585
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