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  • Search: person:"Guven, Faruk"
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Year of publication
Subject
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Turkey 4 Churn 3 Consumer behaviour 3 Konsumentenverhalten 3 Loyalty 3 Türkei 3 Beziehungsmarketing 2 Consumer Behavior 2 Digital Natives 2 Mobile Services 2 Mobile communications 2 Mobilkommunikation 2 Relationship marketing 2 Bundling 1 Bundling strategy 1 Consumer behavior 1 Consumer preferences 1 Digital natives 1 Digitalisierung 1 Digitization 1 Leistungsbündel 1 Mobile services 1 Regulation 1 Regulierung 1 Telecommunications 1 Telecommunications industry 1 Telecommunications policy 1 Telekommunikation 1 Telekommunikationspolitik 1 Telekommunikationssektor 1
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Online availability
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Free 2 Undetermined 1
Type of publication
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Article 2 Book / Working Paper 2
Type of publication (narrower categories)
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Article in journal 2 Aufsatz in Zeitschrift 2 Conference Paper 1 Conference paper 1 Graue Literatur 1 Konferenzbeitrag 1 Non-commercial literature 1
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Language
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English 4
Author
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Guven, Faruk 3 Cavusgil, S. Tamer 2 Güven, Faruk 1 Uner, M. Mithat 1 Üner, M. Mithat 1
Published in...
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Telecommunications policy : the international journal of digital economy, data sciences and new media 2 29th European Regional Conference of the International Telecommunications Society (ITS): "Towards a Digital Future: Turning Technology into Markets?", Trento, Italy, 1st - 4th August, 2018 1
Source
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ECONIS (ZBW) 3 EconStor 1
Showing 1 - 4 of 4
Cover Image
Churn and loyalty behavior of Turkish digital natives
Guven, Faruk - 2018
The mobile industry drives innovation and economic growth all over the world, thanks to the application industry, content providers and mobile handset producers and operators. With a very young and dynamic population and a remarkable 96 percent mobile penetration rate, Turkey is no stranger to...
Persistent link: https://www.econbiz.de/10011957835
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Cover Image
Churn and loyalty behaviour of Turkish digital natives
Guven, Faruk - 2018
The mobile industry drives innovation and economic growth all over the world, thanks to the application industry, content providers and mobile handset producers and operators. With a very young and dynamic population and a remarkable 96 percent mobile penetration rate, Turkey is no stranger to...
Persistent link: https://www.econbiz.de/10011930688
Saved in:
Cover Image
Churn and loyalty behavior of Turkish digital natives : empirical insights and managerial implications
Uner, M. Mithat; Guven, Faruk; Cavusgil, S. Tamer - In: Telecommunications policy : the international journal … 44 (2020) 4, pp. 1-14
Persistent link: https://www.econbiz.de/10012513546
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Cover Image
Bundling of telecom offerings : an empirical investigation in the Turkish market
Üner, M. Mithat; Güven, Faruk; Cavusgil, S. Tamer - In: Telecommunications policy : the international journal … 39 (2015) 1, pp. 53-64
Persistent link: https://www.econbiz.de/10011336607
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