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  • Search: person:"Heller, Al"
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Year of publication
Subject
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Einzelhandel 2 Kategorienmanagement 2 Category Management 1 Category management 1 Consumer behaviour 1 Consumers' preferences 1 Konsumentenverhalten 1 Kundenorientierung 1 Management 1 Retail trade 1 Verbraucherforschung 1 Verbraucherzufriedenheit 1
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Type of publication
All
Book / Working Paper 2
Language
All
English 2
Author
All
Heller, Al 2 Karolefski, John 2
Institution
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A. C. Nielsen Company <Chicago-Schaumburg, Ill.> 1 A. C. Nielsen Company <Northbrook, Ill.> 1 A. C. Nielsen Company <Schaumburg, Ill.> 1
Source
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ECONIS (ZBW) 1 USB Cologne (EcoSocSci) 1
Showing 1 - 2 of 2
Cover Image
Consumer-centric category management : how to increase profits by managing categories based on consumer needs
Karolefski, John (contributor); Heller, Al (contributor) - A. C. Nielsen Company <Chicago-Schaumburg, Ill.> - 2006
Persistent link: https://www.econbiz.de/10003026500
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Cover Image
Consumer centric category management : how to increase profits by managing categories based on consumer needs
Karolefski, John (contributor); Heller, Al (contributor) - 2006
Persistent link: https://www.econbiz.de/10004843835
Saved in:
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