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Deutschland
Corporate reputation
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Eggert, Andreas
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Garnefeld, Ina
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Helm, Sabrina
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Handbook of partial least squares : concepts, methods and applications
1
Journal of service research : JSR
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ECONIS (ZBW)
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Walk your talk : an experimental investigation of the relationship between word of mouth and communicators' loyalty
Garnefeld, Ina
;
Helm, Sabrina
;
Eggert, Andreas
- In:
Journal of service research : JSR
14
(
2011
)
1
,
pp. 93-107
Persistent link: https://www.econbiz.de/10008826884
Saved in:
2
Modeling the impact of corporate reputation on customer satisfaction and loyalty using Partial Least Squares
Helm, Sabrina
;
Eggert, Andreas
;
Garnefeld, Ina
- In:
Handbook of partial least squares : concepts, methods …
,
(pp. 515-534)
.
2010
Persistent link: https://www.econbiz.de/10003944665
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