Virtually unheard of 30 years ago, collaborations involving environmental NGOs and businesses are now common, and are increasingly being used to address sustainability issues in supply chains. We argue that a supply chain perspective is instrumental for collaborative NGOs in helping them to...

This study explores whether firms might improve their performance with respect to the natural environment by collaborating with organizations outside their industry, such as environmental nongovernmental organizations (ENGOs). Such environmental performance may be manifest in two ways....