Search Results - person:"Iodice, Gesualda"

Social entrepreneurship and value creation in the cultural sector : an empirical analysis using the multidimensional controlling model

Iodice, Gesualda; Bifulco, Francesco - In: Social enterprise journal 21 (2025) 1, pp. 91-111

Persistent link: https://www.econbiz.de/10015420713

Phygital approach to value co-creation in international museums

Clemente, Laura; Iodice, Gesualda; Carignani, Francesco; … - In: Measuring business excellence 28 (2024) 2, pp. 209-221

Persistent link: https://www.econbiz.de/10015324574

Phygital approach to value co-creation in international museums

Clemente, Laura; Iodice, Gesualda; Carignani, Francesco; … - In: Measuring Business Excellence 28 (2024) 2, pp. 209-221

Purpose The purpose of this paper is, through an exploratory analysis, to identify good practices implemented by international museums in the phygital context and their classification in terms of customer experiences, in order to identify innovative cultural value creation and co-creation...

Persistent link: https://www.econbiz.de/10015353494

Digital marketing in cultural heritage : an approach to metaverse

Carignani, Francesco; Clemente, Laura; Iodice, Gesualda; … - In: Cultural marketing and metaverse for consumer engagements, (pp. 142-163). 2023

Persistent link: https://www.econbiz.de/10014287143