Search Results - person:"Jacobsen, Lina"

Evolution of motivation in co-creation : recruit, retain and complete in a project on new food product co-creation

Klincewicz, Krzysztof; Jacobsen, Lina Fogt; Dębska, … - In: Creativity and innovation management 33 (2024) 3, pp. 312-337

Persistent link: https://www.econbiz.de/10015144140

From diversity to distinction : exploring the role of diversity and inclusion related to consumer perceptions of company innovativeness and attractiveness

Jacobsen, Lina Fogt; Frank, Darius-Aurel; Søndergaard, … - In: Journal of business research : JBR 189 (2025), pp. 1-13

Persistent link: https://www.econbiz.de/10015416480

Virtual consumer communities for innovation : a cross-cultural perspective

Jacobsen, Lina Fogt; Barcellos, Marcia Dutra de; Hoppe, … - In: Journal of international consumer marketing 31 (2019) 2, pp. 98-114

Persistent link: https://www.econbiz.de/10012200708

Improving Internal Communication between Marketing and Technology Functions for Successful New Food Product Development

Jacobsen, Lina - 2015

In order to increase the new product development (NPD) success for novel food products, it is crucial to understand how information can be optimally disseminated within companies. This systematic literature review concentrates on factors influencing internal communication between market and...

Persistent link: https://www.econbiz.de/10013023978