quot;Business developmentquot; (BD) is an often used, but not well defined, term in the business world. Taking a strategy-as-practice perspective as a background, we explore the daily activities of BD in the German biotechnology industry. We show how BD tasks are defined and how they are...

Die Bezeichnung 'Business Development' ist in modernen High-Tech-Industrien wie der Biotechnologie-Industrie mittlerweile sehr popul?r geworden. W?hrend bekannt ist, welche strategischen Entwicklungsoptionen f?r eine Unternehmensentwicklung potentiell zur Verf?gung stehen, wei? man jedoch nur...

“Business development” (BD) is an often used, but not well defined, term in the business world. Taking a strategy-as-practice perspective as a background, we explore the daily activities of BD in the German biotechnology industry. We show how BD tasks are defined and how they are fulfilled,...