//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Verkaufsförderung"
~subject:"United States"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Kirk L. Wakefield"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Verkaufsförderung
United States
Consumer behaviour
6
Konsumentenverhalten
6
Emotion
3
Food retailing
3
Lebensmitteleinzelhandel
3
Beziehungsmarketing
2
Dienstleistungsqualität
2
Feldforschung
2
Field research
2
Ladengestaltung
2
Low-cost strategy
2
Niedrigpreisstrategie
2
Relationship marketing
2
Sales promotion
2
Savings
2
Service quality
2
Sparen
2
Store design
2
USA
2
Advertising effects
1
Arbeitsgruppe
1
Atmospherics
1
Business Administration
1
Collective action
1
Einkaufszentrum
1
Einzelhandel
1
Experiment
1
Freizeit
1
Freizeitwirtschaft
1
Kollektives Handeln
1
Leisure
1
Leisure industries
1
Operations Research
1
Operations research
1
Perception
1
Performance measurement
1
Performance-Messung
1
Preismanagement
1
more ...
less ...
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Wakefield, Kirk L.
4
Inman, J. Jeffrey
3
Stilley, Karen M.
3
Bennett, Gregg
1
Published in...
All
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of marketing
1
MSI reports : working paper series
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Affective intensity and sponsor identification
Wakefield, Kirk L.
;
Bennett, Gregg
- In:
Journal of advertising : official publication of the …
39
(
2010
)
3
,
pp. 99-111
Persistent link: https://www.econbiz.de/10008665413
Saved in:
2
Planning to make unplanned purchases? : the role of in‐store slack in budget deviation
Stilley, Karen M.
;
Inman, J. Jeffrey
;
Wakefield, Kirk L.
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
2
,
pp. 264-278
Persistent link: https://www.econbiz.de/10003997848
Saved in:
3
Spending on the fly : mental budgets, promotions, and spending behavior
Stilley, Karen M.
;
Inman, J. Jeffrey
;
Wakefield, Kirk L.
- In:
Journal of marketing
74
(
2010
)
3
,
pp. 34-47
Persistent link: https://www.econbiz.de/10008822110
Saved in:
4
Spending on the fly : mental budgets, promotions, and spending behavior
Stilley, Karen M.
;
Inman, J. Jeffrey
;
Wakefield, Kirk L.
- In:
MSI reports : working paper series
(
2009
)
1
,
pp. 27-52
Persistent link: https://www.econbiz.de/10003857389
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->