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Search: person:"Knoferle, Klemens M."
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Advertising music
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Knoeferle, Klemens M.
2
Herrmann, Andreas
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Knoferle, Klemens M.
1
Käppler, Florian
1
Landwehr, Jan Rüdiger
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Paus, Vilhelm Camillus
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Spangenberg, Eric R.
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Journal of retailing
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Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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An upbeat crowd : fast in-store music alleviates negative effects of high social density on customers’ spending
Knoeferle, Klemens M.
;
Paus, Vilhelm Camillus
;
Vossen, …
- In:
Journal of retailing
93
(
2017
)
4
,
pp. 541-549
Persistent link: https://www.econbiz.de/10011790720
Saved in:
2
That sounds sweet : using cross-modal correspondences to communicate gustatory attributes
Knoeferle, Klemens M.
;
Woods, Andy
;
Käppler, Florian
; …
- In:
Psychology & marketing
32
(
2015
)
1
,
pp. 107-120
Persistent link: https://www.econbiz.de/10011287618
Saved in:
3
It is all in the mix : the interactive effect of music tempo and mode on in-store sales
Knoferle, Klemens M.
;
Spangenberg, Eric R.
;
Herrmann, …
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
1
,
pp. 325-337
Persistent link: https://www.econbiz.de/10009530700
Saved in:
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