Kundrotaitė, Viktorija; Šontaitė-Petkevičienė, Miglė - In: Management of organizations : systematic research 92 (2024) 1, pp. 51-70
This paper analyses the use of emotional content in digital communication of the charitable foundation. The theoretical part of the article discusses the concept of digital communication, the peculiarities of using emotional content in digital communication and the influence of emotional content...
