//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Knowledge"
~subject:"Marketingtheorie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Laplaca, Peter J."
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Knowledge
Marketingtheorie
B-to-B-Marketing
10
Business-to-business marketing
10
Bibliometrics
8
Bibliometrie
8
USA
6
United States
6
Market research
4
Marketing theory
4
Marktforschung
4
Marketing
3
Theorie
3
Theory
3
Academic writing
2
Fachzeitschrift
2
Industrial marketing
2
Ireland
2
Irland
2
Journal
2
KMU
2
Lieferantenmanagement
2
Marketing management
2
Marketingmanagement
2
Publication success rate
2
SME
2
Supplier relationship management
2
Wissen
2
1936-2006
1
Absatz
1
Absatzplanung
1
Absatzpolitik
1
Austauschtheorie
1
Behaviour
1
Betriebsplanung
1
Brand
1
Brand image
1
Brand management
1
Brands
1
Business network
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Aufsatz im Buch
1
Book section
1
Festschrift
1
Language
All
English
6
Author
All
LaPlaca, Peter J.
6
Katrichis, Jerome M.
3
Beverland, Michael B.
1
Brown, James R.
1
Dant, Rajiv P.
1
Hadjikhani, Amjad
1
Hajikhani, Amjad
1
Lichtenthal, J. David
1
Mummalaneni, Venkatapparao
1
more ...
less ...
Published in...
All
Journal of business-to-business marketing
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
Business-to-business marketing management : strategies, cases and solutions
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Peter Laplaca : a case study
Beverland, Michael B.
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 110-115
Persistent link: https://www.econbiz.de/10011822316
Saved in:
2
Development of B2B marketing theory
Hadjikhani, Amjad
;
LaPlaca, Peter J.
- In:
Industrial marketing management : the international …
42
(
2013
)
3
,
pp. 294-305
Persistent link: https://www.econbiz.de/10009766136
Saved in:
3
A note on knowledge development in marketing
Hajikhani, Amjad
;
LaPlaca, Peter J.
- In:
Business-to-business marketing management : strategies, …
,
(pp. 11-39)
.
2012
Persistent link: https://www.econbiz.de/10009532811
Saved in:
4
Commentary: relative presence of business-to-business research in retailing literature
Dant, Rajiv P.
;
Brown, James R.
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 31-39
Persistent link: https://www.econbiz.de/10003851187
Saved in:
5
Commentary: Relative presence of business-to-business research in the marketing literature : review and future directions
Lichtenthal, J. David
;
Mummalaneni, Venkatapparao
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 40-54
Persistent link: https://www.econbiz.de/10003851190
Saved in:
6
Relative presence of business-to-business research in the marketing literature
LaPlaca, Peter J.
;
Katrichis, Jerome M.
- In:
Journal of business-to-business marketing
16
(
2009
)
1/2
,
pp. 1-22
Persistent link: https://www.econbiz.de/10003850672
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->