Torres, Pedro Marcelo; Lisboa, João Veríssimo; Yasin, … - In: Portuguese Journal of Management Studies XVI (2011) 1, pp. 43-66
A survey integrating different theoretical views of value creation was developed, then sent to Portuguese e-Commerce firms to assess the underlying dimensions and the most important characteristics of their e-Commerce strategies. The survey was sent to 188 firms in 2007 and repeated in 2010 to...