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Industrial marketing management : the international journal for industrial and high-tech firms
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Sourcing Preference Scale: Measuring Preferences of Purchasing Managers for Single Sourcing or Multiple Sourcing of Products
Owens Swift, Cathy
;
Coe, Barbara J.
- In:
Industrial marketing management : the international …
23
(
1994
)
2
,
pp. 171
Persistent link: https://www.econbiz.de/10006349438
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