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~person:"Manrai, Ajay K."
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Quantitative modelling in marketing and management
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Role of structural equation modelling in theory testing and development
Manhas, Parikshat S.
;
Manrai, Ajay K.
;
Manrai, Lalita A.
; …
- In:
Quantitative modelling in marketing and management
,
(pp. 27-42)
.
2013
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