Abror, Abror; Patrisia, Dina; Engriani, Yunita; Omar, … - In: Journal of Islamic Marketing 13 (2021) 12, pp. 2742-2758
Purpose: This study aims to examine the relationship between perceived risk and tourists’ trust. It also investigates the role of perceived value as a mediating variable on the link between perceived risk and trust. Moreover, the moderating role of religiosity on the link between perceived...